Blog
The Content Strategy Journal
A working guide to high-impact marketing content
How to Turn SaaS Blog Posts into High-Converting Video Content
Your SaaS blog might be doing the hard work of attracting traffic. Now turn that effort into results by repurposing your best posts into high-converting videos.
5 SaaS Video Ideas to Reduce Customer Churn and Improve Retention
Retention starts with clarity. These five SaaS video types help reduce churn, guide users, and reinforce long-term value — without relying on feature lists or fluff.
Why Most Brands Waste Their Video Budget—and How to Fix It
Before you spend another dollar on video, read this. Most brands miss the mark by focusing on production before purpose. Here’s how to build a video package that converts—and a free tool to get started.
5 SaaS Explainer Videos That Convert (And Why They Work)
Five powerful types of SaaS explainer videos that drive conversions, engage customers, and showcase your product’s value.
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