Retention starts with clarity. These five SaaS video types help reduce churn, guide users, and reinforce long-term value — without relying on feature lists or fluff.

When Canvas launched Smart Search, Atomic Jolt needed to prove their paid plugin was still worth it. One short video did exactly that—helping them retain over 90% of users with a message built around clarity, speed, and real-world pain points.

Most SaaS companies focus heavily on driving free trial signups, but many lose potential customers because users never experience the product’s full value.

Learn how onboarding videos can boost trial conversions by guiding users faster, reducing friction, and showcasing real value within the critical first few minutes of activation.

Before you spend another dollar on video, read this. Most brands miss the mark by focusing on production before purpose. Here’s how to build a video package that converts—and a free tool to get started.

What started as a video shoot to gather study tips became a multi-channel campaign built around how medical students personalize their First Aid books. Here's how a simple insight sparked powerful storytelling for McGraw-Hill Education.

Looking for the best video production company in NYC? Choosing the right team can elevate your brand, increase conversions, and create high-impact videos for marketing, testimonials, and product demos. Learn what to look for, key pricing factors, and how to ensure your video project drives real results.

Learn how authentic video marketing can build trust, engage audiences, and drive conversions for your SaaS brand with real, relatable content.