Campaign Assets for MedOne Learning Platform
We worked with global medical publisher Thieme to develop strategic video content for the MedOne platform—an online resource used by medical students, educators, and professionals worldwide. The campaign included high-level brand visuals for awareness and platform promotion, as well as targeted, mid-funnel content designed to educate and drive interest in key modules within the subscription.
Patform Overview with Real-World Context
We produced a high-impact hero video introducing the MedOne platform, using screencapture composites layered onto premium stock and medical B-roll to simulate real-world use in clinical and academic settings. Designed for use at conferences, in social campaigns, and as a top-of-funnel brand asset, the video communicates platform value visually, making it ideal for looping playback and broad deployment across awareness channels.
Feature-Level Walkthrough to Support Consideration
To support deeper evaluation, we produced a focused walkthrough of the Clinical Capsules module—a concise, high-yield learning tool within the MedOne platform. This mid-funnel asset was designed to educate potential users on specific benefits of the subscription, demonstrate real functionality, and support buying decisions through transparent, visual proof of value.